Research output per year
Research output per year
Personal profile
About
Shikhar Sarin is a Professor of Marketing at the College of Business and Economics at Boise State University. Dr. Sarin holds a bachelor’s and master’s degrees in electrical engineering, and a Ph.D. in marketing from The University of Texas at Austin. He is recognized worldwide as an expert in marketing strategy, high-tech markets, innovation, new product development, sales and customer satisfaction. Dr. Sarin is an Associate Editor of the Journal of Product Innovation Management, and Technological Forecasting and Social Change. He has guest edited special issues of Industrial Marketing Management (2008), and the Journal of Product Innovation Management (2009). Dr. Sarin has consulted and provided executive education programs extensively for several Fortune 500 firms. He has taught courses at the undergraduate, graduate and doctoral levels, and has directed two award winning Ph.D. dissertations.
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Collaborations and top research areas from the last five years
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The road to default is paved with good intentions: Motivational values as predictors of loan securing and repayment in crowdfunded microlending
Singh, S. P., Hamby, A., Sarin, S., Sego, T. & Yadav, H., Nov 2026, In: Journal of Business Venturing Insights. 26, e00642.Research output: Contribution to journal › Article › peer-review
Open Access -
Contingent influences of innovation characteristics and firm capabilities on early-mover advantage: A conceptual framework for high-tech environments
Sarin, S., Im, S., Di Benedetto, A., Sego, T. & Chitturi, R., Dec 2025, In: AMS Review. 15, 3-4, p. 579-593 15 p.Research output: Contribution to journal › Comment/debate
Open Access2 Scopus citations -
Securing early-mover advantage in technology markets: Insights from the field on the contingent influence of organizational will and skill
Sarin, S., Sego, T., Di Benedetto, A., Chitturi, R. & Im, S., Dec 2025, In: AMS Review. 15, 3-4, p. 566-578 13 p.Research output: Contribution to journal › Article › peer-review
Open Access2 Scopus citations -
The Potential of Plant-based Alternatives: Market Research of Consumer Attitudes Towards Meat Substitutes
McDowell, P., Sarin, S., Dey, K., Thaxton, H., Clark, J., Hunh, S., Hull, T., Cataldo, R. & Alexander, J., 19 Apr 2024.Research output: Contribution to conference › Presentation
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Corrigendum to ‘Co-citation, bibliographic coupling and leading authors, institutions and countries in the 50 years of technological forecasting and social change’ [Technol. Forecast. Soc. Change 165 (2021) 120487](S0040162520313135)(10.1016/j.techfore.2020.120487)
Mas-Tur, A., Roig-Tierno, N., Sarin, S., Haon, C., Sego, T., Belkhouja, M., Porter, A. & Merigó, J. M., Jan 2023, In: Technological Forecasting and Social Change. 186, 122157.Research output: Contribution to journal › Comment/debate