An Image for All: The Rhetoric for Writing Alt-Text: The Rhetoric for Writing Alt-Text

Research output: Chapter in Book/Report/Conference proceedingChapter

4 Scopus citations

Abstract

Alternative text is a necessary part of the document design process that often becomes relegated to the work of web developers as part of the coding and tagging of digital documents for accessibility. However, alt-text is a meaning making tool that should be a normalized part of TPC document design practices. This paper uses preliminary interview data with screen reader users to understand the complex rhetorical experience of alt-text use in an effort to offer more effective alt-text investigation and practices in order to develop more inclusive environments that welcome all users.

Original languageAmerican English
Title of host publication2022 IEEE International Professional Communication Conference (ProComm)
PublisherInstitute of Electrical and Electronics Engineers Inc.
Pages49-52
Number of pages4
ISBN (Electronic)9781665495172
DOIs
StatePublished - 1 Jan 2022
Event2022 IEEE International Professional Communication Conference, ProComm 2022 - Limerick, Ireland
Duration: 17 Jul 202220 Jul 2022

Publication series

Name2158-091X

Conference

Conference2022 IEEE International Professional Communication Conference, ProComm 2022
Country/TerritoryIreland
CityLimerick
Period17/07/2220/07/22

Keywords

  • accessibility
  • alt-text
  • assistive technologies
  • digital document design

EGS Disciplines

  • English Language and Literature

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