Abstract
Through analysis of regular-season College GameDay pre-game and game-of-the-week broadcasts during the 2016 football season, we examine the discursive work College GameDay broadcasts performed in framing college football as pure, apolitical, and unifying. Contrary to the program’s espoused political neutrality, findings demonstrate that the broadcasts promoted conservative ideals and normalized Trump’s rhetoric, while strategically erasing activist athletes. College sport is fundamentally a product of the higher education institutions that both sponsor it and benefit from it (King & Slaughter, 2004). As such, higher education is implicated in the very real harms perpetuated by College GameDay broadcasts and the ideologies they promote.
| Original language | American English |
|---|---|
| State | Published - 21 Apr 2020 |
| Externally published | Yes |
| Event | AERA 2020 Annual Meeting - San Francisco, CA Duration: 21 Apr 2020 → … |
Conference
| Conference | AERA 2020 Annual Meeting |
|---|---|
| Period | 21/04/20 → … |
EGS Disciplines
- Education