| Original language | American English |
|---|---|
| State | Published - 24 May 2018 |
| Externally published | Yes |
| Event | 46th Academy of Marketing Science Annual Conference - New Orleans, LA Duration: 24 May 2018 → … |
Conference
| Conference | 46th Academy of Marketing Science Annual Conference |
|---|---|
| Period | 24/05/18 → … |
EGS Disciplines
- Marketing