Climate Change Opinion Dynamics

Climate change is a term used on a regular basis in society today. Science has proven that the climate has been changing over the years and has found direct ties to these trends and human actions. Nevertheless, Yale research has found that 48% of Idaho residents still deny that humans are causing this global warming, which is 6% above the national average. This sizable minority is hindering our society's ability to move towards a greener tomorrow. Therefore, we plan to use deep canvassing methods in hopes to start conversations about human impacts on climate change and further understand how it can be used to influence people’s ideas. A thorough systematic review of similar literature pertaining to climate change and social perspectives was conducted to form a strong background and understanding of this research. Through the data collected from the systematic reviews, cognitive interviews, and deep canvassing methods we expect to see positive results and an increase in awareness of the impacts that humans have on climate change.