TY - JOUR
T1 - Sharing pro-marijuana messaging on social media
T2 - The moderating role of legislation
AU - Muldrow, Adrienne F.
AU - Joo, Jinho
AU - Lee, Yoon Joo
AU - Schultz, Cindy Price
N1 - Publisher Copyright:
© 2021 Taylor & Francis Group, LLC.
PY - 2022
Y1 - 2022
N2 - Objectives This study investigates whether recreational marijuana legislation and perceived social norms (descriptive and injunctive) affect college students’ propensity to share pro-marijuana messages. We examine which referent group (close friends, typical student, parents) most influence those norms. Participants: A sample of 343 college students participated in the study. Of these students, 214 were from Washington State, where recreational marijuana is legal, and 129 were from Wyoming, where recreational marijuana is illegal. Method: Data, from an online survey, were analyzed through PROCESS analyses. Results: College students in Washington State who believed a typical peer would want them to share pro-marijuana messaging were marginally more likely to share pro-marijuana messages than their counterparts in Wyoming. However, among students who thought a typical peer would not approve of them sharing pro-marijuana messaging, the opposite pattern emerged. Conclusion: Restrictive recreational marijuana legislation does not uniformly abate related message sharing on social media.
AB - Objectives This study investigates whether recreational marijuana legislation and perceived social norms (descriptive and injunctive) affect college students’ propensity to share pro-marijuana messages. We examine which referent group (close friends, typical student, parents) most influence those norms. Participants: A sample of 343 college students participated in the study. Of these students, 214 were from Washington State, where recreational marijuana is legal, and 129 were from Wyoming, where recreational marijuana is illegal. Method: Data, from an online survey, were analyzed through PROCESS analyses. Results: College students in Washington State who believed a typical peer would want them to share pro-marijuana messaging were marginally more likely to share pro-marijuana messages than their counterparts in Wyoming. However, among students who thought a typical peer would not approve of them sharing pro-marijuana messaging, the opposite pattern emerged. Conclusion: Restrictive recreational marijuana legislation does not uniformly abate related message sharing on social media.
KW - College students
KW - law
KW - marijuana
KW - social media
KW - social norms
UR - http://www.scopus.com/inward/record.url?scp=85100086916&partnerID=8YFLogxK
U2 - 10.1080/07448481.2020.1851694
DO - 10.1080/07448481.2020.1851694
M3 - Article
C2 - 33522463
AN - SCOPUS:85100086916
SN - 0744-8481
VL - 70
SP - 2318
EP - 2326
JO - Journal of American College Health
JF - Journal of American College Health
IS - 8
ER -